March 26, 2009
- Landing Page 101: Back to Basics
Image via Wikipedia
Getting ready to attend the week-long Web 2.0 Expo in San Francisco next week (That’s the SF Museum of Modern Art to your right) and I thought now might be a good time to return to an important topic: Landing Page Optimization. Web 2.0 is great, and needs to be a part of [...]
September 24, 2008
- Case Study: Landing Page Optimization
Listen Technologies: Increasing Lead Generation by 600%
Background: Listen Technologies is a leading provider of Assistive Listening Devices and other hearing solutions such as tour group audio and language interpretation systems.
The company sells through a worldwide network of distributors. Listen also sends demo units to qualified prospects who fill in a lead generation form [...]
