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In a previous post, I mentioned doing some search engine optimization for Gregg Cochlan on the website for his book, Love Leadership: What the World Needs Now. Gregg is a Canadian author who not only sells domestically, but also to the U.S. and international market.

The problem that Gregg was having, similar that of another author that I work with, was that Amazon’s 55% “fee” and the cost of shipping the books to Amazon, was eating up his profit. Gregg asked me if I could help him sell his book online and avoid some of Amazon’s fees. I told him that I could.

What I did was set-up a shopping cart system called “E-Junkie” so that people could buy the book directly from Gregg. E-Junkie only costs $5.00 per month, and it can be used to sell both downloadable (”digital”) products such as ebooks, software and mp3’s and physical products. Gregg is now selling “Love Leadership” as an eBook. He emailed me yesterday to let me know that he got his first ebook sale! Very nice. I hope he gets many, many more.

If you want to see how Gregg is selling his book, go directly to his website: Love Leadership. And to plug one of my own products, if you want a simple way to sell online AND you want someone to walk you through the process, consider buying my E-Junkie Quick Start Videos.

I am surprised by how motivating it is to have a PayPal debit card attached to my PayPal account.

It’s great being able to buy a cup of coffee, or a meal, or gas, with money that comes directly from my passive income streams. Someone in France, the U.K, the U.S or god knows where else - buys a download. Then the money goes automatically into my PayPal account, where I can access it instantly through the debit card.

Previously, I would have to transfer the money to my bank account before having access to it. Somehow the immediacy of the debit card makes the income more real and more emotionally satisfying.

And a brief note about Google Checkout. I mentioned in a previous ecommerce post, that I added Google Checkout as a payment option to my e-junkie shopping cart. I do not have the exact figures in front of me, but there has been a substantial increase in sales. I’d estimate it at 20%.